The 89th Russian International Exhibition of Bags and Shoes MOSSHOES in 2024

Mos Shoes
International B2B exhibition for footwear, bags, leather and components

MOSSHOES, the Moscow International Footwear Exhibition in Russia, has been co-sponsored by the Moscow Footwear Industry Association and the Russian Leather Association since 1997. It has become one of the leading professional footwear exhibitions in the world and the largest in Eastern Europe, covering all aspects of footwear. Expo for categories, bags and fashion accessories. This exhibition not only displays all kinds of new and fashionable shoes, but also provides a platform for exchange and cooperation with exhibitors from all over the world. The average exhibition area of ​​previous exhibitions has exceeded 10,000 square meters, attracting more than 300 exhibitors from 15 countries and regions, including Russia, Italy, Turkey, India, Kazakhstan, Belarus and China.

The MOSSHOES exhibition in August 2023 attracted about 12,000 professional buyers, including more than 150 Chinese exhibitors, mainly from Fujian, Guangdong, Jiangsu, Zhejiang, Tianjin and other places. Some Chinese exhibitors said that they successfully received pre-orders during the exhibition, which was very different from their previous experience of participating in Russian exhibitions. They also had the opportunity to establish contacts with many large buyers, mainly supermarket chains, wholesalers and retailers. It can be seen that although the war between Russia and Ukraine has brought many uncertainties to global trade, it has also brought unlimited business opportunities to Chinese exhibitors at the MOSSHOES exhibition.

MOSSHOES not only provides the footwear industry with a platform to display the latest styles and trends, but also provides valuable information resources for Chinese footwear merchants trading with Russia, thus consolidating its leading position in the Eastern European footwear industry market.

In order to meet the growing demand for bags and fashion accessories in the Russian market, and considering that there is no professional exhibition of luggage and fashion accessories in Russia, the organizing committee decided to hold an independent exhibition of bags and bags at the same place and time as MOSSHOES in March and September each year and the fashion accessories exhibition, named MOSPEL. The exhibition content of MOSPEL covers various types of luggage (such as trolley suitcases, backpacks, handbags), leather products (such as gloves, belts, wallets, wallets, etc.), clothing accessories and gifts, among which luggage products accounted for 10% of the previous exhibition The proportion reaches 40%.

It is worth mentioning that MOSSHOES and MOSPEL are held at the Gostiny Dvor exhibition center in Moscow. The exhibition center is not only a treasure of world architectural history, but also one of the most beautiful buildings in Moscow, just 150 meters from the Kremlin. The history of Gostiny Dvor dates back to the 14th century. After numerous reconstructions and renovations, today it has become a modern building integrating international business and cultural centers. Its total area reaches 82,000 square meters, with all internal facilities including hotels, shops, restaurants, banks, bars, offices, beauty salons and exhibition halls. Although the appearance remains almost unchanged, its usable area has increased, realizing the perfect combination of old and smart.

MOSSHOES OPEN TO PROFESSIONALS ONLY! This is a reference on the current situation, development prospects and trends of the Russian market. Exhibitors and buyers can communicate effectively throughout the exhibition, grasp popular trends and maintain close contacts with leading industry experts.

MOSSHOES is the largest B2B footwear exhibition in Russia and Eastern Europe.

MOSSHOES is the essential trade fair for developing the shoe leather market in Russia and Eastern Europe.

In-depth analysis of Sino-Russian footwear trade

With the continuous intensification of trade between China and Russia, especially after Europe and the United States imposed sanctions on Russia, the importance of Russia, a huge market, to Chinese export companies has become increasingly obvious. Among the products exported by China to Russia, footwear occupies almost a dominant position, accounting for nearly two-thirds. At the same time, Chinese products also occupy a very important position in the Russian footwear market, accounting for one-third of the market share.

Chinese shoes have gained a good reputation in the Russian market due to their favorable prices, as well as the improvement of their design level and product quality year by year. However, due to the difficulty for domestic design teams to obtain the latest fashion information, there is a significant delay in capturing and grasping popular trends in the Russian footwear market, and many valuable business opportunities are missed.

In order to effectively solve this problem, it is recommended that Chinese shoe designers actively go to Russia to participate in various professional exhibitions, conduct on-site inspections of the Russian shoe market, and gain an in-depth understanding of the needs and preferences of local consumers. By strengthening direct contacts and communication with the Russian market, designers can better understand fashion trends and provide strong support and guidance for the future expansion of Chinese shoe products in the Russian market.

1. Finished shoes:Sports shoes, fashion shoes (simple, boots), men’s shoes, women’s shoes, casual shoes, indoor shoes, outdoor shoes, beach shoes, slippers.

2. Materials of shoes and bags:Genuine leather, synthetic leather, shoemaking and leather goods accessories (mesh, hardware, complete shoe materials, fabrics, insoles, soles, shoe molds, shoe lasts), chemicals, various types of shoemaking and tanning equipment, etc.

3. Bags and fashion accessories:Various types of bags (trolley cases, backpacks, handbags), leather products (gloves, belts, wallets, purses, business card holders, key cases, cosmetic bags, etc.), clothing accessories (umbrellas, hats, sunglasses, ties, hair accessories, jewelry) )wait.