The first exhibition of the new year–Magic Show, Las Vegas Apparel Exhibition, USA

The first exhibition of the new year – Magic Show in Las Vegas, USA, is the world’s leading fashion and apparel industry event, bringing together the world’s top fashion and apparel manufacturers, suppliers, wholesalers, retailers, Importers and exporters and other industry elites. The following is a detailed introduction to the exhibition:

1. Basic information of the exhibition

Exhibition name：Magic Show, Las Vegas Apparel Exhibition, USA

Founding time:1933

Holding cycle: Twice a year (February and August each year)

Venue：Las Vegas Convention and Exhibition Center, USA

Exhibition scale: The exhibition area exceeds 120,000 square meters, the number of exhibitors and brands reaches 3,500, and the number of visitors is expected to be 64,000

2. The characteristics and influence of the exhibition are comprehensive and strong: Magic Show deeply covers all-round industrial fields such as fashion, casual wear, sports equipment, underwear, swimwear, children’s wear, fashion accessories and high-end fabrics, and is a recognized “vane” in the American apparel market.

International perspective: The exhibition has attracted exhibitors and visitors from all over the world. In particular, the number of clothing companies in Asia that mainly focus on OEM trading and processing has increased rapidly, making Magic Show a platform for in-depth integration of international brands and markets.

Wide market coverage: The exhibition merged with the original Las Vegas International Shoe Show (WSA), and its market coverage expanded to the entire Americas, becoming the first choice gathering place for footwear buyers.

Large professional audience: 39 large retail organizations in the United States participate in the exhibition all year round. Their combined Magic order volume is US$87 billion, accounting for 50% of the annual clothing retail sales in the United States. More than half of the domestic footwear and apparel transactions in the United States are completed at this exhibition.

3. Exhibition area setting and exhibit scope

Exhibition area setting: Magic Show is divided into seven major exhibition areas, including MAGIC men’s clothing exhibition, WWDMAGIC women’s clothing exhibition, MAGIC KIDS children’s clothing exhibition, THE EDGE avant-garde fashion accessories, SOURCING ZONE bulk order area, FABRIC fabric exhibition, HOME home textile exhibition and ACTIVE LIFESTYLE sports and leisure wear exhibition. Among them, the SOURCING ZONE (Chinese exhibitor exhibition area) is an exhibition area specially designed for large retailers, brand wholesalers, etc. to purchase.

Exhibit scope: A wide range of exhibits, including all types of men’s clothing, women’s clothing, children’s clothing, brand fashion, casual clothing, sportswear, etc.; various fabrics such as blended fiber, bamboo fiber, cotton, denim, etc.; as well as footwear, bags and accessories, Decorative accessories, etc.