Shanghai International Internet Celebrity Brand Expo

Shanghai International Internet Celebrity Brand Exhibition SDME is the first domestic exhibition to be broadcast live online for all brand exhibitors. Taking advantage of the spring breeze of the industry, it attracted the attention of all parties and successfully attracted more than 500 brands. Party and more than 3,000 platforms, MCN, KOL and other professional audiences participated in the exhibition and simultaneous forums.

The Shanghai International Internet Celebrity Brand Exhibition SDME will double the area and number of booths compared with the original. At the same time, it will add overseas cross-border e-commerce, a joint special exhibition in Japan, an Internet celebrity city, a museum and other special exhibition areas. , combining the original brands. The exhibition area and the MCN joint exhibition area create a social marketing event across the industrial chain.

In the post-epidemic era, live broadcast has become a business card for China to take the lead in opening up the market and boost its vitality. As an emerging business format, live broadcast redefines people, goods and places. It uses live broadcast rooms to connect demand and supply, thus achieving a more efficient connection. Live broadcast has also played its magical role in poverty alleviation and agricultural aid projects, helping agricultural products connect production, supply and marketing, and reach those in demand more effectively. Therefore, live broadcast not only attracts the participation of a large number of celebrities and Internet celebrities, but entrepreneurs and officials have also become regular users of live broadcast. Live broadcast has gradually spawned a number of excellent Internet celebrity brands such as Bubble Mart, Hua Xizi, Perfect Diary, HARMAY Hua Mei, Li Ziqi, Sandun, Yuanqi Forest, Zhong Xuegao, Wang Xiaolu and Wang Baobao, Wangshanzhao, fit8, Xiaoxian. Stew, The Beast and a series of Internet celebrity products, the combination of online and offline is the future direction of live broadcast, and live broadcast e-commerce will be more scenario-based and segmented.

This Shanghai International Internet Celebrity Brand Exhibition SDME will be committed to creating a new way of playing with Internet celebrity brands, and providing customers with more and more comprehensive brand differentiation advantages, KOC training, store group marketing, IP shaping, stage marketing, 365 Tiandian broadcast, Brand incubation, live broadcast and other methods enable exhibitors’ brands to become national hot products and Internet celebrity brands.

Food/drinks:Packaged foods, health foods, organic foods, dairy products, snack foods, meal replacements, frozen foods, specialty agricultural products and alcoholic beverages

Beauty/personal care:Skin care products, makeup, face masks, perfumes, men’s care, maternity care, infant and child care, cosmetics, perfumes and fragrances, oral hygiene products, washing and personal care products

National style/trendy game:Figure models, fashion toys, animation and intellectual property derivatives, creative designs, fashion clothing, new national fashion products, cultural and creative products

Furniture/Department stores:Cleaning products, detergent products, kitchen supplies, home textiles, smart appliances, fashion supplies

Live Stream/Short Video: Live broadcast support equipment, camera and video equipment, storage equipment, live broadcast software, scene design and application, virtual anchor technology, 5G and AI technology, online marketing promotion, online e-commerce software, training institutions, live broadcast base, live broadcast; supply chain organization, MCN organization, Internet celebrity organizations, live broadcast e-commerce platforms