Since its creation as a golf car trunk show in 1954, the PGA Show has certainly traveled a long way. Considered the longest and the largest annual event B2B annual event in the recreational golf industry of $ 102 billion, the vast fair and the conference have recently produced its greatest edition since 2009.
Held from January 21 to 24 for the 39th time at the Orange County Convention Center (OCC) in Orlando, Florida, the 72nd annual event developed in several categories, attracting 33,000 professionals from the golf industry in 94 countries and 1040 companies exhibiting 371,403 square feet of total event space.
In 2024, the show attracted 30,832 participants and 975 exhibitors on 342,635 square feet, according to PGA officials.
“We are delighted to have organized the largest PGA show in 15 years,” said Marc Simon, vice-president of PGA golf exhibitions, who is part of RX and organizes the show alongside Pga of America. “The recreational golf course is experiencing record participation levels, and the PGA Show team focused on the capitalization of the industry growth sectors, the creation of new ways of interacting on site and organizing the details of presence for a PGA show without seam, pleasant and productive.”
This year, more than 1,300 VIP buyers representing 840 golf facilities and retailers have obtained new products and services, bringing about $ 885 million in purchasing power and nearly $ 2.2 billion in retail at the event, according to fair officials. In addition, more than 7,300 PGA golf professionals from America, Ladies Professional Golf Association (LPGA) and international PGA professionals participated in the event.
“Each year, the PGA show leaves us under tension and inspired, giving a positive tone for the new golf season,” said the president of the PGA of America, Don Rea Jr., owner / operator of Augusta Ranch Golf Club. “With more than 33,000 people present, including more than 6,000 PGA of America golf professionals is our” member of member “. The show offered a multitude of commercial opportunities, but just as important were moments of mentoring, networking and career development. »»
Beginner of the PGA show week, the Demo Day of the PGA has gathered thousands of PGA golf professionals from America to test the latest equipment and technologies of more than 70 best golf companies in the installation of 42 acres practice at Orange County National Golf Center. Produced in partnership by the PGA Show and PGA Magazine, the one -day immersive event also presented an education in in -depth products, coaching workshops, golf fitness presentations, an adjusted engineering bar, programming on golf range strategies, demonstrations by professionals in the PGA and LPGA tour and opportunities to meet industry leaders.
A dynamic show floor
On the second day, REA and PGA of America CEO, Derek Sprague, officially opened the massive exhibition of the program presenting the latest innovations in the most recognizable brands in the golf industry, emerging companies and veteran manufacturers. The products and services ranged from golf balls, drivers, hybrids and irons to forged corners, fairway woods, golf bags and clothes. Nearly 400 new exhibitors made their debut on a living room covering about 10 miles of aisles. Many exhibiting companies have also hosted renowned PGA coaches, as well as professionals and celebrities of the PGA and LPGA tour.
The lively market presented interactive destinations where participants could engage with products and services, in particular:
- PGA OF AMERICA HUB, where members have accessed the association and the advantages and programming of partners
- Equipment test center, with 44 test berries and a putting of 3,750 green square feet
- Innovation district, with the new product zone for one -looking shopping purchases of the latest golf goods and the inventive exhibitors for patented products not yet available at Retail
- Fitness, health and well-being of golf course
- Adaptive Golf Center, Career Zone, Golf Travel Pavilion and The Clubhouse, which has doubled in size this year and presented with two pickleball fields for racket demonstrations
- Le | Retirement, a new space for brand experience and premium events where evening events have taken place
“The exceptional quality and the exceptional quantity of exhibitors, as well as improved experiential areas throughout the show, attracted a remarkable audience of industry which included a significant increase in the participation of VIP buyers, professionals from the PGA of America golf, speakers of education and media members,” said Simon. “Ecpentant synergies across the show have really raised the experience of the event.”
Practical learning opportunities
Presenting a complete calendar of education sessions in a wide range of professional development subjects presented by the greatest industry experts, programming of education PGA Show offered more than 70 sessions on education and coaching, executive management and golf operations, led by PGA coaches of America, PGA control professionals and PGA experts. Additional sessions have focused on relevant subjects, including technological solutions, food operations and drinks, retail strategies, marketing practices, brand image and public relations.
Several education programs for golf organizations have been collocalized with the show of the PGA 2025, including the PGA of America Teaching & Coaching Summit, the National Golf Course Association Golf Business Conference and the AGM Golf Retail Conference.
Professional learning opportunities have also extended to exhibitors’ presentations and industry on six living room stages, including the PGA industry scene, offering a full calendar of diverse PGA of America programs in collaboration with leading golf organizations, expert business leaders and senior coaches; The fitness, health and well-being stadium of golf playing complementary education sessions presented by TPI and the Golf Fitness Association of America; And the inventors highlight the scene offering entrepreneurs education sessions and inventors and product pitch panels.
Meanwhile, America’s Golf Professionals in America in America, students and second career professionals are linked to career area employers, which offered the company to recruit activations, networking events and a scene for golf career programming, while the clubhouse scene has presented a complete calendar of industry programs through the development of golf and sports experts.
Special events and awards
The PGA show week has offered a full calendar of special events designed to promote networking and community engagement, as well as various price recognition programs by the PGA of America, LPGA, National Golf Course Owners Association and the association of Golf Merchandisers. Evening networking receptions and happy hours in a variety of pavilions and show exhibitions, as well as multiple exhibitors’ events, were also available on the exhibition floor and in all Orlando.
The PGA show has also highlighted the new talented products and inventors in the new product zone and the inventor’s Spotlight pavilion. The innovations in the new product zone, which presented the latest golf goods, were judged by a panel of award -winning PGA and golf buyers, and in the Spotlight inventors, new products developed by independent inventors have been examined and have received awards for innovation, marketing, product field and global results.
Evening events included the welcome reception of the industry and the live fashion show, where participants could vote for “people’s Choice Awards” in three categories, as well as the PGA Jam Show concert after Hoirs, which included the Rock Rocking group from the 90s, the flagship rehabilitation golf program 90.
“We had the feeling of heading to the PGA show that this year’s event was going to be special, and we could not be more satisfied with the extremely positive response of participation in professionals in the golf industry and the brands exhibition, many who called him the” best show of all time “,” said Simon. “The largest PGA show in 15 years, combined with a very strong industry attendance, is a huge start of the new year for the golf industry. Our world golf community savor the opportunity to connect in person and we leave the PGA show with renewed friendships, new commercial opportunities and a perspective recharged in 2025. ”
The next
The PGA show will return to the west from January 20 to 23, 2026.
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