American International Outdoor Sports and Running Show

opportunity

America’s active outdoor and running consumers have a place to gather, connect, learn and see first-hand the brand products they know and love.

The Boston Outdoor and Running Sports Expo will invite the most representative KOLs from the world of outdoor sports and running to deliver a series of enriching and educational speeches on the inspiring stage.

The Boston Outdoor & Running Sports Expo, taking place in March 2025, will provide consumers with the opportunity to experience and view products when planning outdoor trips in the spring and summer. Participating brands will be able to showcase their new products at this carefully curated event, providing consumers with an informative environment that is worth staying for two days.

How we engage our audience

We engage our audiences through comprehensive multi-channel marketing campaigns, including:

Cooperate with events to distribute free tickets

Collaborate with outdoor groups/clubs

Collaborate with charitable exhibitors

Media partnerships with select blogs, websites and magazines

Comprehensive PR campaign coordinated by our professional PR agency

Continued interaction on social media throughout the year

Our proposal is truly exciting and different from any other event. This includes:

High-quality conference program featuring renowned speakers

Educational features such as a jungle crafting zone

Personalized recommendations

Festive events in beer gardens

Reasons for exhibiting:

Exhibition of outdoor products

Number of visitors:

Number of professional visitors on both days:8993 people,Exceed84%the exhibitors remained on site4hours or more,64%of visitors found the exhibition very successful and interesting.

Age structure of exhibitors: the main audience is made up of people with purchasing power

16-24 years old: 7%

25-34 years old: 21%

35-44 years old: 21%

45-54 years old: 19%

55-64 years old: 17%

Over 65 years old: 7%

Audience Characteristics:

Five outdoor sports that interest outdoor enthusiasts:

Walking & Hiking, Wilderness Survival, Running, Extreme Adventure, Camping.

Five outdoor sports that interest beginners:

Extreme adventure, climbing, wilderness survival, camping, mountain bikingsporty.

running sports exhibition

Audience Characteristics:

Number of professional visitors on both days:8,457 people,Exceed78%the exhibitors remained on site4hours or more,78%of the public saw the products they wanted to see,76%exhibitors discovered new products and new cooperation opportunities at the exhibition, and the average consumption per person at the exhibition was more than 200 US dollars.

Age structure of exhibitors:79%of the audience comes from people with purchasing power25age-54age group.

81%show participants run every week2-4Second rate.

KOLs influence industry development

Content is a key part of this event and we will offer visitors the opportunity to network and learn from the biggest names in the industry. Target stakeholders include:

Cooperative brands:

Outdoor products:

Walking & Hiking Supplies, Running Supplies, Climbing Supplies, Wilderness Survival Supplies, Mountain Biking Related Supplies, Extreme Adventure Supplies, Camping Supplies, Outdoor Water Sports Products, Camping Supplies camping for swimming.

Running sports items:

Running and athletics: Running equipment, Nordic walking poles, running clothing, running socks, running hats, Nordic walking clothing, sports shoes, running accessories, sports water bottles and fanny packs

Fitness exercises: Physical training equipment, medical fitness equipment, fitness clothing, yoga clothing, sports food/nutritional products, sports rehabilitation equipment and services.