CHICAGO — Trade Fair Manager (TSE) has received four regional awards in the 2024 Azbee Awards of Excellence for the Upper Midwest, presented by the American Society of Business Publication Editors (ASBPE). The awards recognize and celebrate excellence in B2B journalism by highlighting editorial work and design in magazines, newsletters, digital media and social media.
At the TSE March 2023 edition, “Championing A Value & Value-Based Business” won the Bronze Award in the Q&A category for the region. The Power Lunch with Patrick Martell, CEO of Informa Markets, provided an in-depth look at the operations of one of the leading organizers in the trade show industry, including its sustainability and corporate culture initiatives.
The Bronze Award in the Case Study category goes to “ISC West Succeeds by Giving Attendees What They Need.” The article examines how the team behind ISC West 2023 facilitated a 56% year-over-year increase in attendance, as well as a 600% year-over-year improvement in the digital security space. This case study also explores the importance of examining attendee feedback to understand what audiences want and need to return to the event.
The TSE Research Department continues to win various awards for its original research reports and analyses.
“Pardon Our Dust: Expansions Continue Despite Economic Uncertainty,” published in the October 2023 issue of TSE, won the Silver Award in the Data Journalism category. The data and analysis in the report are valuable as the industry continues to grow, and some organizers are looking to alternative venues and destinations because they can no longer travel to their current locations. This report provides organizers with the information they need to plan for the future and find a venue that can accommodate their floor plans and attendee numbers as they grow.
From the March 2023 edition of the TSE, the report “TSE Dashboard: Closing Out with a Bang: Celebrating a Business Bonanza,” which analyzes trade show activity in the fourth quarter of 2022, won the Bronze Award in the Data Journalism category. The analysis of the last quarter set the tone and expectations for the strong recovery that the sector has seen in 2023, as the Dashboard report provides a comprehensive analysis of the data and a broader perspective on the trends emerging in the sector.
“It’s an honor to be recognized by ASBPE because it validates that we are fulfilling our mission to provide robust, relevant content to the industry,” said Maddy Ryley, TSE’s Editor-in-Chief. “I am so grateful to our team of researchers and editors who continue to be rigorous in their reporting and analysis. It’s wonderful to be able to share these recognitions with them as we continue to strive for excellence and create impactful content.”
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Contact Maddy Ryley at mryley@tradeshowexecutive.com