Wuhan Consumer Electronics and Home Appliances Exhibition, ICO is the only consumer electronics and home appliances trade fair in Central China. Facing the increasing uncertainty in the international market and domestic policies encouraging the strengthening of internal economic circulation, the Wuhan ICO Consumer Electronics and Home Appliances Exhibition provides an excellent platform for enterprises to open the internal market.
With competition between “first-tier” cities in Beijing, Shanghai, Guangzhou and Shenzhen and brands close to saturation, the “new first-tier cities” in central China, represented by Wuhan and Chengdu, have grown rapidly in recent years and represent a blue ocean of opportunity for companies to build brands and expand their influence. Central China has a dense population, rapid economic growth and strong consumption power. In Central China, the sales network mainly composed of dealers, distributors, agents and retailers is the main strength of the market. The survey shows that 78% of consumers will purchase products after experiencing them and 67% of consumers prefer products with brand promotion.
Compared with traditional exhibitions, the ICO of Wuhan Consumer Electronics and Home Appliance Exhibition not only connects the needs of the B2B industry, but also meets the purpose of promoting corporate brand for B2C people. Whether it is a brand company established for many years or an emerging brand growing vigorously, ico’s innovative design of offline experience and online order conversion model constitutes a reliable partner for businesses in Central China market.
