In less than two weeks, thousands of exhibition and event professionals from around the world will gather in Los Angeles for the International Association of Exhibitions and Events (IAEE) Annual Meeting and Exhibition! Exhibition!
The influential gathering of trade show organizers and suppliers will be held December 16-19 at the iconic Los Angeles Convention Center.
Whether you are a seasoned participant or a beginner, planning your schedule in advance is essential to maximizing the field experience.
What do you need to know before you go? We sat down with Jason Ware, IAEE Vice President of Events and Experiences, to get the scoop on what not to miss.
Here’s our exclusive guide to the best moments, perfect for pre-event planning. Watch or listen to our full interview here.
1. Pedestrian accessibility of the event
One of the best features of this year’s Expo! Exhibition! is how easy it is to walk on, Ware said. Nestled within the Los Angeles live and the Los Angeles Convention Center campus, attendees will have the luxury of easy access without the need for additional transportation once checked into one of the headquarters hotels.
2. Unmissable speaker
Prepare to be inspired by Sébastien Terryrenowned for its engaging blend of humor and insightful storytelling, Ware said. Set to captivate the IAEE audience in an opening session at 10:30 a.m. PT on Tuesday, December 17, Terry promises to deliver what may be one of the most memorable general sessions at this day.
3. Rich educational opportunities
Education at the Expo! Exhibition! is more robust than ever, structured around topical content and trends with sessions spread out from Monday to Thursday. Don’t miss the educational theaters on innovation and sustainability at the show site, offering knowledge-rich sessions easily accessible for learning on the go.
TSNN’s Danica Tormohlen will participate in a panel discussion at 3:15 p.m. PT on Monday, December 16. The session, “How Women in the Trade Show Industry Are Creating Opportunities for the Future,” also presents the main framework for the HIMSS Global Conference and Exhibition. Conference manager Elizabeth George, Toni Piela, Head of Strategy and M&A of RX US, and Martha Donato, President of MAD Event Management.
4. The largest gathering of show organizers
With participation exceeding last year’s total attendance of 1,850 professionals in the sectorThis year’s event promises an unrivaled conclave of industry thought leaders ready to share and absorb the latest trends and ideas, Ware said.
5. Star-studded opening night
Set in the glitz of Hollywood, this year’s IAEE and TSNN Awards will shine at the Novo Theater on opening night at 7 p.m. PT on Monday, December 16. This glamorous event marks the first dual awards program. Once the honorees walk the red carpet, attendees will have the opportunity to tour the Grammy Museum or enjoy energetic entertainment—a refreshing touch that sets the tone for nights out in Los Angeles.
Main image: Mark Holtzman West Coast aerial photography