- Holding time:25-27 November 2025
- Hold an exhibition hall:Russia Moscow Miriaf International Exhibition Center
- Exhibition scale:15000+ square meters
- Industry:Consumer electronics exhibition
- Holding cycle:Once a year
- Number of exhibitors:350+
International Exhibition Home / Infants / host furniture
Introduction of the exhibition
Market context (Russian market with enormous potential potential)
Higher geographic location
Moscow is located in the central and central parts of Russia and in the midst of the Plains of Eastern Europe, through Moscow and its tributaries on both sides of the Ava river. It is linked to the upstream entrance and the exit of the Volga basin. As the capital of the Russian Federation, Moscow is not only.
Large consumption space
Mégadonnées statistics show that Russia’s annual consumption expenses represent around 70% of GDP, with high consumption power. In addition, due to the inclination of the overall economic structure, Russia’s demand for various electronic devices, household appliances and lighting lights increases. China and Russia are very complementary to these imported projects, which is undoubtedly a huge commercial opportunity for Chinese manufacturing companies. Related exhibitions are high quality platforms for Chinese consumer products to enter the Russian and Eastern Europe markets.
GDP develops quickly
National statistics show that in 2023, the total GDP of Russia reached 2,021 billions of US dollars, ranking 11th in the world, with a GDP growth rate of 3.6%. Among them, total GDP of the city of Moscow is around $ 430 billion US dollars, and it is in the second line of the best world cities. Currently, the demand of Russia consumers is still strong and retail in the first six months of this year increased by 8.8%.
Pocket with Chinese trade relations
Sino-Russian economic and commercial relations are in the best period in history. Russian President Putin has repeatedly stressed that China is long -term economic and commercial partners in Russia. Whatever the world situation is changing, Russia will promote relations with China. China has become the largest trading partner in Russia, showing the stability and the tendency of sustainable development of bilateral relations. From January to November 2024, the volume of bilateral trade was 222.775 billion US dollars, an increase of 2.1% years over a year. Among them, China exported Russia to $ 104.196 billion, an increase of 4.0% of the year.
E-commerce develops quickly
The latest data from Russia show that at the end of 2024, the turnover of trade E of Russia could increase to 9.5 to 10 billions of rubles. The number of Russian electronic commerce users has also stabilized at 68.13 million. In online sales, digital and national devices represented the largest proportion (18%), and the share of online transactions will also drop from 14.9%to 25%. The Russian electronic commerce market has become one of the main electronic commerce markets in the world, and it is a black horse on the world market for electronic commerce.
Introduction to certain buyers of high -quality electronic consumer goods
- Yandex.market: The Russia of Russia of Grands Households, Yandex, is the largest company of Cross Electronic Commerce in Russia.
- Ozone: The new Cross Dark Dark Horse in e-commerce is also the only multi-categories complete E-commerce platform on the Russian market. With 11.4 million Russian customers, more than 3 million independent visitors per day.
- Wild: Founded in 2004, it is the largest retailer local online in Russia, whose headquarters are in Moscow. In addition to Russia, it also provides services in 15 other countries / regions.
- Xcom-shop: One of the first online stores that sell computer devices and related products, and now they have occupied a leading position on the remote sales market, ranking among the largest online stores in Russia -30 and at the top of the computer store.
- Mvideo: The largest electronic retail chain for the general public in Russia and one of the largest electronic commercial companies in Russia. There are currently more than 1,200 stores and 38 online stores in 370 cities in Russia.
- Soho: A large -scale department store store selling household appliances and electronic products, with 16 physical stores and Coxo.ru online stores in the city of Kalinrad and the region.
- Kcentr: Founded in 1990, it has been listed for over 30 years. It is a Russian retail chain, selling household appliances and electronic products from well -known manufacturers around the world.
- Cililink: One of the largest electronics and household appliances in Russia since the opening of the online shopping center Cililink.ru in 2008, it was ranked among the first five Russian online stores.
- Fridal: Russia’s online store, specializing in the sale of electronic products and household appliances produced in the country and abroad, was classified among the first 10 in the Russian online household market.
- Dns: Created in 2004, it has 478 mobile phone stores and 37 large -scale consumer electronics stores except online electronic commerce.
More than 13 high -efficiency buyers promotion channels, coverage all professional buyer invitations
- Call center: Several invitation cycles to the background buyer database to ensure that audience buyers come to watch the exhibition.
- e-mail: Filter buyers’ information in the key industries, regularly send promotional exhibition information and update the list of exhibitors and present information at any time.
- Mobile phone sms promotion: Send SMS Invitation to professional electronic devices for consumer buyers.
- TV advertising: At the start of the exhibition, television advertising was launched, reminding buyers to visit and buy.
- External advertising: Advertising in the main cities of activity, large cities, CBD zones and exhibition halls.
- Professional Big Big Market Purchases: Cover the main cities of activity and large cities, send leaflets to deal with invitations to the face of buyers.
- Promotion of commercial invitation: Print the promotional page, send it directly to key buyers and invite them to come and watch the exhibition.
- Promotion of the Association of Industry: United with relevant business associations, with the help of its advertising exhibitions on membership resources, and grouping to visit and buy.
- Big buyer direct invitation: Contact the invitation to the main buyers and make negotiations in front-to-face, and invite it to watch and buy.
- Promotion of social media and online media: Promotion in the three main social media in the world and local online media.
- Promotion of the press conference: A week before the exhibition, many local consumer media were invited to perform exhibitions.
Scope
- Audio and video products:Headphones and accessories, speakers / audio and accessories, audio and video processors and players, live audio and video equipment, AR / VR / XR, display / high definition projector and equipment, etc.
- Smart Wostable:Smart watches, smart bracelets, smart glasses, smart helmets, smart rings, portable product equipment and peripheral products
- Competitive computer and game products:Mouse, keyboard, dock hub, router, computer support / radiator support, keyboard / game mouse, game chair, e-sports handle, game helmet, game device, game assistant, etc.
- Mobile phone and tablet peripheral products:Mobile phone / tablet charger, data cable, support, wireless, self-noticeable / stabilizer, protective film / shell / costume, battery, radiator, other products and peripheral accessories
- Energy storage product:Outdoor energy, portable energy storage products, domestic energy storage products, solar -related products, load piles, energy storage solutions, batteries, energy storage accessories, etc.
- Car electronic products:Stand / car charger, vehicle Bluetooth, driving recorder, GPS positioner, vehicle audio equipment, car fridge and other household appliances, emergency startup power, etc.
- Outdoor electronics:UAV and balanced accessories, cars and accessories
- Intelligent house:Intelligent door cut, smart door locking, smart camera, smart curtains, smart sockets, smart home equipment, etc.
- Kitchen devices:
- Ingredient preparation class:Fruit and vegetable cleaning machine, juice, wall-cutting machine, meat grinding machine, slicer, chief machine, mixer, egg drummer, the noodle machine, coffee grinding device, garlic
- Food processing category:Coffee machine, rice stove, electric stove, electric electric pot, electric steam, fried pot, intestinal powder machine, electric kettle
- Category health storage auxiliary:Dishwasher, fridge, disinfection cabinet, hood, disinfection of dishes, garbage processor, gas stove, water heater, induction stove, vacuum storage, vacuum packaging machine
- Environmental devices:Fan, air conditioning fan, electric radiator, purifier, humidifier, dehumidifier, aromatherapy, water purifier, cleaning machine, vacuum cleaner, mosquito repellents, etc.
- Health and personal care products:Gun fascia, electric toothbrush, massage device, beauty instrument, hairdryer, razing knife, mites elimination instrument, curly stiff hair, foot on foot, etc.
- Life Electric:Health pot, tea machine, hot cup, washing mini-machine, electric iron, dry machine, hanging machine hanging, electric vacuum machine, disinfection machine, maternal and infants, etc.
- Home lighting:LED lighting, novelty lantern, table lamp, etc.
- Electronic accessories and parts:Battery, power supply, connector, electronic component, etc.;
Exposure process
Tire 9 of international standard stands, standard dropout configuration
• A consultation office • A table, two (three) chairs
• Rack • Waste paper basket
• Lintel company • Two (3) Wall plates
• Drink light • A power supply, etc.;
For reference only, the configuration of the actual exposure is subject to
Light boot: without installations
(Tagstotranslate) 2025 Russian consumption electronics and IEAE electrical exhibition IEAE