The 6th Asian Tourism Scenic Spot Equipment Expo 2025 (hereinafter referred to as Guangzhou Tourism Expo) will be held at the Guangzhou Canton Fair Complex from May 10 to 12, with a planned exhibition area of 30,000 square meters. 300 outstanding companies from all over the world are invited to participate in the exhibition. The exhibition covers scenic spot smart tourism systems, scenic spot sightseeing transportation facilities, scenic spot travel and leisure facilities, scenic spot public health facilities, scenic spot landscape lighting facilities, scenic spot commercial/sports facilities, scenic spot amusement/recreation facilities, scenic spot planning/operation/training, scenic spot night tour performance products and other cultural tourism project promotion and formats. Guangzhou Tourism Expo TAEE will also hold the 2025 World Cultural Tourism Conference, the 2025 China Tourism Travel Conference, the 2025 China Tourism Scenic Spot Operation Practice Summit Forum, the 2025 Future Scenic Spot Innovation and Development Forum and Scenic Spot Demand Release and Business Matchmaking Meeting and other conference and forum activities, aiming to deeply explore the future trends of the cultural tourism and scenic spot equipment industry, share successful cases, and promote industry exchanges and cooperation.
The 2024 Guangzhou Tourism Expo TAEE will have an exhibition area of 30,000 square meters, with more than 300 scenic spot equipment and service companies participating in the exhibition. These exhibitors will showcase innovative tourism equipment projects and cutting-edge industry technologies to the world, bringing together elites from the global cultural and tourism industry to jointly discuss the future development trends of the industry.
Market Background
In 2023, China’s GDP growth will reach 4.6%, and the added value of the tertiary industry will increase by 7.1%, providing a solid economic foundation for the development of the cultural and tourism industry; in 2024, with the increase in new construction and renovation projects in tourist attractions and destinations, tourist attraction equipment manufacturing companies will also enter an active state. The National Development and Reform Commission and six other departments issued the “Implementation Plan for Promoting Equipment Renewal in the Field of Culture and Tourism”, proposing to strive to guide and promote the renewal of a batch of facilities and equipment in the national cultural and tourism fields by 2027, maintain a sustained and stable growth in the scale of related investment, comprehensively improve service quality, and promote high-quality development of culture and tourism. Subsequently, various provinces and cities successively introduced relevant measures to help improve the modernization level and equipment renewal of cultural and tourism scenic spots from the aspects of financial support, standard guidance, factor guarantee, and implementation mechanism, and promote the high-quality development of the cultural and tourism industry. The scenic spot equipment industry not only has broad development space in traditional fields, but also benefits from the rapid growth and favorable policies of emerging markets, showing a sustained positive trend and broad development prospects.