The 23rd Thailand International Dog Show (TIDS) in 2025

ASEAN’s largest and only dedicated “B2B2C” dog show, occupying over 10,000 square meters of exhibition space in Halls 5 and 6. Over 200 local and international exhibitors will showcase the latest in dog show from dog care products, food, dog owners and dogs. The Thailand International Dog Show provides you with an excellent marketing platform to tap into the growing dog care market in Thailand and the surrounding ASEAN region. It is the most cost-effective platform where you can promote your dog care products and services to professional buyers while getting direct market feedback on your products and services from dog lovers and even dogs.

Introduction to Audience Composition

• Pet dog lovers, pet dog breeders and pet dog owner groups;
• Importers, exporters, distributors and retailers of pet products;
• Operators in the pet dog grooming services sector;
• Manufacturers of pet dog products;
• Real estate owners and investors;
• Veterinary professionals and veterinary clinic representatives.

In this exhibition, the visitors’ visiting objectives are distributed as follows:

85% of visitors want to buy products related to pet dogs;

70% of the public plans to participate in interactive experience activities related to pet dogs;

60% of the public want to see pet dog competitions;

20% of the public will bring their own pet dogs to compete;

An additional 5% of visitors come for other diversified purposes.

Calendar of competing activities

• During the event, the following exciting events and activities will take place:
• The International Pet Dog Competition organized by the Thai Kennel Association;
• The American Bulldog Competition organized by the Ultimate Pet Dog Club of Thailand;
• Competitive dog agility events;
• A number of fun interactive games that pet dogs and their owners can participate in together;
• Business matchmaking meeting;
• Free dog health checkup services;
• Promotional activities for products and services for pet dogs;
• TIDS Pet Dog Membership Card Application Service.

Advertising and promotion channels

In order to ensure wide dissemination of the event, we have adopted diversified advertising methods, including:

Television advertising; radio promotion; placement in newspapers; publishing trade magazines for the pet industry; display of outdoor billboards; distribution of promotional leaflets online; scope) ; operation of Facebook fan pages; advertising on Facebook; promotion of the social platform Instagram.

• Dog food: dog food and snacks;
• Dog grooming: shampoo, conditioner, hair spray, protective and bactericidal spray;
• Dog equipment: dog grooming equipment;
• Dog products: cages, dog kennels, pet strollers, toys, food trays, collars, leashes, etc. ;
• Dog clothing: fashion, DIY clothing, etc. ;
• Dog farm: Breed with pedigree certificate;
• Health products for dogs: medications, vaccines and nutritional supplements;
• Canine services: hospitals, clinics, training schools and canine sports services, etc.
• pet-friendly attractions and accommodations;
• Pet media: pet print media and magazines;
• Charitable projects: stray dog ​​foundation, dog rescue organization, adoption organization;