Saudi Hotel Supplies Fair 2025 Hospitality and Hospitality Exhibition

Saudi Hotel Exhibition, as a flagship event of the hotel and hospitality industry in Saudi Arabia and even the Middle East, focuses deeply on key areas such as optimizing hotel services, technological innovation, catering solutions, improving cleaning and hygiene standards, and hotel interior decoration design. The exhibition aims to build a global bridge of communication and cooperation and promote the sustainable development and innovation of the hotel and hospitality industry.

In 2024, the Saudi Hospitality Show will be held jointly with the Saudi Furniture Show INDEX. Its influence is unparalleled, bringing together more than 520 leading exhibitors from 35 countries and attracting more than 23,000 professional visitors. the vitality of the industry and broad participation.

Given the great success of the previous editions, in order to further improve the quality of the exhibitions and the audience experience, the Saudi Hotel Exhibition and the Saudi Furniture Exhibition 2025 have decided to adopt a phased holding strategy. Among them, the Saudi Hotel Exhibition 2025 will be honored at the Riyadh Exhibition and Conference Center and is expected to attract hundreds of high-quality exhibitors from around the world who will gather to showcase the most cutting-edge products and services. The number of visitors to this exhibition is expected to exceed 25,000, which will be a new milestone in the advancement of the hotel and hospitality industry to new heights.

market opportunity

Saudi Arabia’s Vision 2030 outlines strategic initiatives to reduce the country’s dependence on oil and develop public service sectors such as infrastructure, entertainment, tourism and education. Planned and ongoing construction projects in the country are worth US$1.5 trillion, with investment in residential and commercial construction alone expected to amount to around US$10.7 billion. Saudi Arabia plans to add 250,000 hotel rooms by 2030, while the private sector has signed contracts to build 75,000 hotel rooms.

In order to realize Saudi Arabia’s “Vision 2030” and promote the diversified development of the Saudi economy, the Saudi Sovereign Wealth Fund (SWF) launched five mega-project plans a few years ago and developed and built a series of sub-projects, collectively referred to as “gigaprojects”. These 5 mega-projects include:

1. Red Sea Project: This project is located on the west coast of Saudi Arabia and is expected to cover an area of ​​28,000 square kilometers. It includes a series of natural marine wonders and historical and cultural sites. has signed more than 1,000 contracts so far, worth more than US$6.7 billion by 2030. Once completed, the site will have 8,000 rooms in more than 50 hotels, as well as 1,000 residences.

2. Neom Project: Once completed, the $500 billion Neom project will become the sustainable city of the future on a grand scale. Scheduled to launch on the Red Sea in 2025, it is the largest and most ambitious smart city in the Kingdom and the world. Backed by the Saudi Public Investment Fund and international investors, this futuristic, fully digital city is expected to contribute $100 billion to Saudi Arabia’s GDP by 2030.

3. Qiddiya Project: Once completed, visitors will have access to more than 300 entertainment and educational facilities, a 20,000-seat cliff stadium, an 18,000-seat indoor stadium, an aquatic center, a sports center, and a 2,000-seat performance hall, art theaters and cinemas.

4. Roshn Project: This project was launched in 2020 to promote the development of the Saudi real estate and infrastructure sectors, achieve the goal of increasing the home ownership rate of Saudi citizens to 70% by 2030, and improve the quality of life of Saudi citizens.

5. Diriyah Project: Diriyah is widely regarded as the birthplace of Saudi Arabia and holds great historical and cultural significance for Saudi Arabia; the project is expected to cost US$6.3 billion to promote the development of Saudi tourism and cultural industries. 27 million tourists each year.

After the completion of these five mega projects, Saudi Arabia will add a large number of hotel projects, which will provide a good platform for China-related companies to enter the Saudi hotel market.

As the hospitality industry grows, the demand for high-quality hotel supplies continues to increase. The Middle East and North Africa hotel supplies market is expected to reach US$2 billion by 2024, with Saudi Arabia accounting for a significant share.

More and more Chinese hotel industries are entering the Saudi market!

• Hotel market size:The hotel market in Saudi Arabia has been growing rapidly in recent years and is expected to reach billions of dollars by 2025. Chinese companies have quickly taken a place in this market thanks to high-quality services and management.
• Cooperation mode:Many Chinese hotel companies choose to cooperate with local Saudi companies and use the experience and resources of the local market to quickly establish and operate hotel projects. For example, Huazhu Group cooperates with local real estate developers to jointly invest and manage hotel projects.
• Number of projects:Since 2023, a number of Chinese hotels have been successfully opened in Saudi Arabia, with plans to further expand their business in the coming years. These projects cover high-end hotels, mid-range hotels and economy hotels, meeting different levels of market demand.

• Hotel technology: hotel management system software, electronic door lock system, video surveillance equipment, wireless network equipment, intelligent guest room control system.
• Hotel services: room cleaning service, porter service, reception service, room reservation service, catering service
• Operating supplies and equipment: guest room supplies (toothbrushes, towels, etc.), cutlery and flatware, cleaning tools and equipment (brooms, mops, etc.), decorative plants and flowers.
• Kitchen, Catering & Catering Services: Kitchen Equipment (Stoves, Refrigerators, Dishwashers, etc.), Restaurant Furniture (Dining Tables, Chairs, etc.), Food Trucks, Catering Supplies, Restaurant Decorations
• Cleaning and hygiene: detergents and disinfectants, gloves and masks, cleaning tools such as brooms, mops, vacuum cleaners, trash cans and trash bags
• Health equipment (gym, entertainment, spa & sports): fitness equipment, swimming pool equipment, spa products (massage oil, body lotion, etc.), rehabilitation equipment, sporting goods
• Furniture and furnishing accessories: guest bedroom furniture, hall furniture, outdoor furniture, bedside lamps, vases and other furnishing accessories
• Outdoor furniture: patio furniture, pool chairs, parasols, barbecue equipment
• Bedding: sheets, duvet covers, pillows, duvets, mattresses, bed making supplies
• Hotel Art Decoration: Paintings, Sculptures, Decorations, Murals
• Kitchen and bathroom: kitchen equipment and utensils, bathroom supplies (shampoo, shower gel)